So TomTom is heard from now with new GPS units hitting the US called VIA series, and they’ve introduced the Go 2505 M Live as well.

TomTom, the world’s leading provider of location and navigation solutions, today announced the launch of the next generation of the TomTom GO LIVE. The connected GO 2505 M LIVE comes fully-loaded with powerful LIVE services, including the award-winning TomTom HD Traffic™*. Now, for the first time in the US, drivers will have access to TomTom HD Traffic, the most accurate, comprehensive and frequent traffic information available.

tomtomGo2505MLivegps thumb CES2011: TomTom Unveils GO 2505 M LIVE and VIA Series Hit US Shores

“The addition of TomTom HD traffic to our LIVE services offering represents a revolution in real-time traffic information that will further empower our consumers with superior driving intelligence.”

The new GO 2505 M LIVE delivers a world-class navigation experience with instant and continuous routing, an enhanced software platform, and the sleek, new look of the latest generation of GO products. The enhanced LIVE service offering, which will be delivered via AT&T’s wireless network, will be available with a trial subscription out-of-the-box, and includes Local Search powered by Google, Fuel Prices, and Weather Forecasts.

“As the world’s leading provider of navigation solutions, we are excited to introduce the next generation of live connected devices to our product line-up,” says Tim Roper, president of TomTom, Inc. “The addition of TomTom HD traffic to our LIVE services offering represents a revolution in real-time traffic information that will further empower our consumers with superior driving intelligence.”

The new GO LIVE also offers enhanced navigation features including Intuitive Voice Recognition and Bluetooth® Hands-Free Calling. With access to various voice commands, drivers can say “take me to the nearest restaurant” or ask to “drive to an address.”

Other popular features include a sleek, new look, capacitive touch screen technology and an improved click-and-lock magnetic mount.

Features Overview

  • TomTom LIVE Services bundle, including TomTom HD Traffic, Local Search, Fuel Prices, and Weather Forecasts bundled
  • Instant and continuous routing
  • Crisp, sharp graphics and intuitive user menus
  • Pinch-to-zoom and swipe from screen-to-screen using gestures
  • Bluetooth Hands-Free Calling** to maximize safety
  • Intuitive Voice Recognition
  • A click-and-lock mount to keep the device securely mounted while driving
  • Expanded driving view on 5” glass touch screen
  • Lifetime Map Updates***
  • Announces Street Names
  • Advanced Lane Guidance

Availability and Pricing

The TomTom GO 2505 M LIVE will be available at retail stores and from online retailers in mid-2011 for $349 MSRP. A trial subscription of LIVE services will be available for free with each purchase.

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TomTom, the world’s leading provider of location and navigation solutions, today announced the introduction of the VIA Series into the United States and Canada. The new TomTom VIA devices will offer consumers a powerful navigation experience with a sleek new design, an enhanced software platform, and premium safety features such as Intuitive Voice Recognition and Bluetooth® Hands-Free Calling.

“At TomTom, we are continuously working to make innovative navigation solutions accessible for our consumers”

“At TomTom, we are continuously working to make innovative navigation solutions accessible for our consumers,” said Tom Murray, senior vice president of market development, TomTom. “The VIA Series introduces many of our premium features, such as Intuitive Voice Recognition and Bluetooth® Hands-Free Calling, at mid-range prices.”

The new VIA Series features a range of models, including the 4.3” VIA 1405 and 1435, as well as the 5” VIA 1505 and 1535. Consumers will also have the option to purchase these models with Lifetime Maps and/or Lifetime Traffic.

New Look

Consumers will travel in style with TomTom VIA’s super-slim design and its new, integrated and innovative fold-and-go EasyPort® mount. This convenient mounting system allows for easy positioning of the device either on the windshield or the dash and the device orients the display with a useful flip-screen feature.

The devices will be offered in two finishes – the VIA 1435 and 1535 features a contemporary brushed-aluminum finish, while the VIA 1405 and 1505 range offers a classic, black finish.

Smart User Interface

The VIA products will include the newest version of TomTom’s acclaimed, new navigation software to offer drivers a world-class navigation experience. Drivers will be able to plan routes easily and quickly with faster route-planning and a bright touch-screen.

Premium Safety Features

The VIA 1435 and 1535 range offers drivers a suite of premium safety features, including Intuitive Voice Control and Bluetooth Hands-Free calling, that allow drivers to keep their eyes on the road and hands on the wheel. Also, available across the full VIA Series, TomTom’s Help me! menu that helps drivers travel with peace of mind knowing that they can always find help along the way if it is needed.

Features Overview

  • Intuitive Voice Recognition (optional)
  • Bluetooth Hands-Free Calling* (optional)
  • Integrated Mount with flip-screen
  • Crisp, sharp graphics and intuitive user menus
  • Expanded driving view on 4.3” or 5” touch screens
  • Lifetime Traffic & Map Updates** (optional)
  • Spoken Street Names
  • Advanced Lane Guidance

Availability and Pricing

The TomTom VIA Series will be available at retail stores and from online retailers in mid-2011. Prices begin at $169 MSRP.

More information about TomTom can be found on www.TomTom.com.