tie

err… I guess we could file this under WTF?!  I mean seriously, who would wear this thing?

Listening to music, tuning in to a podcast or watching a film or TV download?

Technology has transformed the modern commute but it has also created a dilemma – how best to store gadgets safely and stylishly on the go?

With this in mind, leading international luxury shirt brand, Thomas Pink, is introducing the Commuter Tie as part of its main line for Autumn Winter 2009/2010.

A sophisticated 100% silk woven tie and useful mp3 storage device in one, The Commuter Tie was previously only available as a limited edition.

tie

Keeping up with technology minaturisation, the popular Commuter Tie has been updated to perfectly fit the new ipod(R) Nano as well as other smaller mp3 players.

The clever new design features a small yet subtle pocket on the reverse of the tie. The music player is placed in the pocket to avoid having expensive devices on display or damaging the line of one’s suit.

An extra fabric loop keeps wires (including headphone wires) out of sight and close to the body, leaving hands free to pick up a daily coffee or answer that all important call.

And to ensure that it can be worn everyday, the new Commuter tie is available in eight stylish colours: grey, charcoal, purple, blue, green, orange, red and deep pink.

The Commuter Tie is available in stores from September 2009 or online at http://www.thomaspink.com/commutertie, priced at GBP55.

Notes to Editors:

- Thomas Pink is the leading luxury international shirt brand, specialising in the design and production of quality shirts and associated accessories for men and women.

- Thomas Pink is part of LVMH, the world’s leading luxury goods conglomerate.

- Inspired by the eighteenth century heritage of Jermyn Street, Thomas Pink has successfully revived, restored and reinterpreted the quality British shirt making tradition.

- The brand’s flagship store is located on London’s Jermyn Street, befitting its position within London’s sartorial elite, and has 34 stores and concessions nationwide. The company has more than 80 boutiques and concessions worldwide, operating in countries including the US, France, China, Mexico, Dubai, Singapore and Malaysia.

This company’s web site http://www.thomaspink.com/